1st of July, this is it, the money time. Just like every year, I’m afraid, afraid of not doing it, afraid of failing to do as good as last year. Every time, when I look at the numbers of July / August it seems so unreal. But, I don’t have any reason to be afraid [...]

In may, again, I’ve got the impression to do quite a good job because almost all other shops around are saying that their numbers are far below the other years. KICKASSS numbers are not! They’re rising of approx 8%. On the other hand, online numbers represent only 7% of the global ones. Which is a [...]

I was expecting it at the end of march, april was supposed to be a good start for the season. It was. April 2010 has been the best april of all time for KICKASSS. The increase is not huge compared to last year, just 5%, but I guess that it’s a good result regarding the [...]

Mars hasn’t been that good. Better than February for sure but not enough to make me happy. No figures from last year because the new shop wasn’t opened but I’ve got the figures from 2008 and they were better of 20%, even if it was the small shop…Ok but since then the crisis came by.
What [...]

CThis is how I could sum up this month results. The global incomes have drop off 29% but the online sales represent 52% of the global amount which is the best result ever for KICKASSS. This is my main satisfaction this month as it gives me a lot of hope for the upcoming winters. As [...]

November has not been good, that’s a fact. I understand why I went in california for 3 weeks last november. Sales have been bad, over apprx 20 days, it represent the sales of a single record day of summer. I knew november was a quite one, I was soooo right.
So, I’ve spent a lot of [...]

Trend is still the same, the new Biarritz Shop is doing a lot of good for KICKASSS. Sales have raised of 50% in september compared to september 2008.
The new Belza t-shirt has known a big success, being the only product to beat regularly the “master” Fuck Surf Play Golf.
Internet sales are still rising as well, [...]