Cash box blues or, november’s results

November has not been good, that’s a fact. I understand why I went in california for 3 weeks last november. Sales have been bad, over apprx 20 days, it represent the sales of a single record day of summer. I knew november was a quite one, I was soooo right.

So, I’ve spent a lot of time thinking of some changes for next year. Among those, I’m thinking about not doing “winter” products anymore. I explain, those products cost me a lot, take a lot of space and remain in the shop very long time. I’m sure that if I spend this money and this energy on 1 or 2 series of t-shirts and polos with new interesting design, results will be better. I’m curious to have your thoughts on this one.

As a result, I’ve invested on some news books and design objets for the shop as it might be interesting for xmas. I do have hope for december but the first days are not quite in this direction, we’ll see.

My 3 weeks in Australia in January (and why not for all the next years winter months..) will arrive just on point. Thankfully among that, Montpellier is still 2nd of the first ligue!

2 comments on “Cash box blues or, november’s results

  1. Courage P’ti KickaSSS…!!!
    Je pense que c’est peut-être une bonne idée de fermer plusieurs semaines en fin d’automne et de ne pas faire trop de stock pendant cette période.
    Ca peut effectivement, te laisser le temps de réfléchir à de nouveaux prints, booKins et autres… et puis des p’tits voyages pourraient te permettre de nous ramener des nouveautés pas vu en France.. est-ce que c’est le même constat pour l’e-shop ???

  2. A tous, merci pour vos messages, que ce soit sur le FB, le blog ou par mail. Je vous rassure tout va quand même très bien :)

    Lylyneu>>> l’eshop se porte quant à lui plutôt bien et la progression du CA par ce biais est réelle. Toutefois insuffisant pour ne se reposer que sur les ventes en ligne. Dommage ;)

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